Consider it your much-needed escapism.
If there's one thing that I've learned from scrolling through Instagram way beyond my screen-time limit these past few weeks, it's that people are... bored. And after they've exhausted their Netflix queue, they've found new ways to entertain not only themselves but their audiences online. Enter: social media challenges.
#JacquemusAtHomeSimon Porte Jacquemus is no stranger to excelling at social media. But one recent Instagram post started a frenzy, when he shared an image of someone imitating one of his shoe designs — specifically, the Bahia and Portofino heels — by standing on his tippy-toes, with their heels over orange and a lemon. It inspired many others to follow suit, recreating the images and the footwear with whatever they could find in their homes. And Jacquemus himself began reposting them.
#PillowChallengeThere are officially no rules when it comes to an Instagram-worthy outfit, and the widely-imitated #PillowChallenge proves it. Consider it weird, yes, but also...kind of chic? Not to mention, the DIY ensembles are giving off major Giambattista Valli vibes. The hashtag currently boasts 156,000 posts and counting, with users all over tapping into the challenge and promoting the stay-at-home look.
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