A generational shift in consumer tastes is a boon for these retailers, Jim Cramer says

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A generational shift in consumer tastes is a boon for these retailers, Jim Cramer says
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'These days, the consumer is addicted to convenience ... If it doesn't have a great digital presence or incredible bargains, take a pass,' Jim Cramer says.

"I like these names the most right now for all the reasons that I hate the rest of brick and mortar. Off-price chains like TJX are the beneficiaries of all the excess inventory out there," he explained. "When department stores have too much merchandise, they sell it to these companies at a fraction of its cost."

Home Depot is offering a combination of good prices and customer service to satisfy both individual consumers and contractors, which is where the home improvement chain has an advantage over its chief rival in Lowe's, Cramer said.Disclosure: Cramer's charitable trust owns shares of Amazon, Burlington and Home Depot.

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