Before life gives you lemons, get Lemonade. Disruptor50
Funding: $480 millionIndustry: Insurance, financial servicesBefore life gives you lemons, get Lemonade. This New York City-based company offers insurance — powered by AI, chatbots and behavioral economics — to first-time renters and homeowners. The advantage?: Customers are guided by a chatbot through the application process in under a minute, and claims get paid that quickly as well.
In late November the company announced it was making its first foray into Europe but didn't specify a timetable or which country it would enter first. Europe is home to AXA Worldwide and Allianz, the two largest insurers worldwide, and both are investors in Lemonade. So far, the company has raised $480 million, including a $300 million round in April from SoftBank, General Catalyst and Thrive Capital.
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