Limited resources and competition at an all-time high have made touring in 2022 an uphill battle.
When asked about the past few years of touring, Ellen Kempner can’t help but laugh. “Sorry, but it has been comically bad,” says the vocalist and guitarist for Palehound and Bachelor.
“Everybody’s still trying to make up for lost time, lost money, the music that they didn’t get to promote.” “I love touring so much, but the things I love about touring are to meet friends in different cities and on a day off, going to a really cool local restaurant, or going to see a movie,” Kempner says. “When we’re on tour, we’re the people responsible for keeping ourselves safe, and so we don’t do stuff like that [anymore]. We could if we wanted to, but it’s just not worth it to get COVID and take the huge L of canceling the rest of the tour.
Bowling for Soup’s Jaret Reddick says they’ve recalibrated meet and greets to be socially distanced through the end of 2022.“Now that people are desperate to get on the road, [pre-existing tour] issues are just made more extreme,” says Alicia Gaines, the bassist and vocalist for Chicago post-punk band Ganser. Some of those issues relate to mental health, and some to finance.
Even ticket sales, according to Reddick, can be scary. People are afraid to buy ahead of time, so shows that would usually sell out might hover around 60% sold until the day of the event — which doesn’t help venues’ confidence.
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